About the Author Behind Business Success

Meet Terry Conway and learn how his experience shaped a simple framework for leaders.

Senior man in nature with colorful leaves

About Terry Conway

Terry Conway acquired sole ownership of Handy Seafood in 1981 and built the small cottage business into a prominent multinational brand with sales reaching $60 million in 2024. He has been Executive Chairman and Visionary since 2016, and he transferred control of the company to his five adult children a year later.

Earlier in his career, Terry was a business adviser with accounting firm Touche Ross, an investment analyst for Laird & Company, a Wall Street private equity firm, and chief financial officer of Perdue Farms Inc. He has lectured on managerial accounting at Carnegie Mellon University and on international marketing at Johns Hopkins University.

Terry holds an undergraduate business degree from the University of Notre Dame and an MS degree in Industrial Administration from Carnegie Mellon.

Terry is an Eagle Scout, veteran, and Kona Ironman.

Career Highlights

  • Chief Financial Officer, Perdue Farms Inc.

  • Business adviser, Touche Ross

  • Investment analyst, Laird & Company (Wall Street private equity)

  • Lecturer in managerial accounting at Carnegie Mellon University

  • Lecturer in international marketing at Johns Hopkins University

Passenger enjoying book during train journey

Values & Credibility Markers

Terry combines professional success with personal achievements that reflect leadership and discipline:

Eagle Scout

Eagle Scout

Veteran

Veteran

Kona Ironman

Kona Ironman

These experiences reinforce the principles behind Business Is Simple—trust, collaboration, and actionable leadership.